#119 · 42
Avvoka
avvoka.comUK
96 staff · 10 commercial: 1 SDR, 3 AEs, 6 other
One SDR, and the ad is for a GRADUATE SDR - an entry-level hire who will need a list handed to them more than anyone else in this set.
Who to email
NO QUALIFYING CONTACT. 10 commercial seats, no sales leader at all - 3 AEs, 1 SDR and a block of 'Growth Executives'. The current contact is an ENABLEMENT lead, which the rule excludes. Source a sales leader on LinkedIn before sending.
The hiring signal
Graduate Sales Development Representative (2026-08-05, London)
Emily does NOT post · 0 own posts / 90 days · last 2026-08-20
The opener — fallback first
Fallback · send this unless you have a reason not to
“Saw you're hiring a graduate SDR to engage senior legal and commercial leaders across global law firms and enterprises.”
Built from the ad: “engage with senior legal, commercial and operations leaders across global law firms and enterprises”
sdr_ads.description, verbatim
Alternate 1 · from their posts
“Saw the Curate launch - your firm's best clause already written, filed deal by deal - and the graduate SDR you're hiring behind it.”
Why: COMPANY PAGE, 2026-08-20. A product launch two weeks after the ad, and the page ran a proper three-day build-up, so it clearly matters to them. (company page 2026-08-19, 08-20, 08-21)
Watch: PAGE post. She posts nothing herself.
CONTACT POSTS NOTHING. Sales Ops / Enablement is actually a GOOD fit for this offer - enablement is who hands a new graduate SDR their list - but she may not hold budget. Worth sending to precisely because a graduate hire makes the need obvious.
The play
Best play
UK and global law firms by size and practice area, with the innovation or knowledge-management lead on each row - the Legal 500 and Chambers rankings make this a counted directory, and the persona is public.
Why it sits here: A graduate SDR is the strongest possible version of our argument: they will spend their first quarter building a list instead of selling.
Draft email
Subject options: Law firms and their innovation leads A list for the graduate SDR
Hey Emily,
Saw you're hiring a graduate SDR to engage senior legal and commercial leaders across global law firms and enterprises.
To help them start faster we'll pull the UK and global law firms by size and practice area, from the Legal 500 and Chambers rankings, with the innovation or knowledge-management lead named on each row.
A graduate hire otherwise spends their first quarter working out who that person is at each firm, so this is the part we'd hand over finished.
Would that be useful?
Let me know and I'm happy to send it over, no strings.
Plain Arial on purpose - select from Hey to strings and paste straight into the email.